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Competitor Analysis
User Persona
Lack of a comprehensive platform for stock market participation and portfolio management
Overview
Client’s Business Goals
The above project revolves around the lack of a comprehensive and user-friendly platform for stock market participation and portfolio management.
Problem Statement
Here are the key challenges
Existing platforms may lack integration with top exchanges and cannot deliver detailed stock information.
Lack of robust portfolio management tools and community engagement features.
Users may face challenges in making informed investment decisions due to limited access to stock data and portfolio management capabilities.
The absence of interactive features such as public competitions and the ability to view others' portfolios may lead to a lack of community interaction and collaboration.
Solution
Platform to enhance investor engagement, portfolio management, and community interaction.
Comprehensive inclusion of top exchanges and their stocks.
Detailed display of stock-related information through numerical data and graphs.
Portfolio creation feature for users, including auto-pilot functionality.
Ability for users to view and compare other portfolios, filtered by top gainers and market-related criteria.
Users can create Public competitions with customizable payout structures.
Admin creation of public competitions and exclusive 13 Competition.
User participation in both Public and 13 competitions.
Profile management functionality for users.
Utilization of 'e-d' currency for transactions within the platform.
Options for users to buy and withdraw amounts using PayPal and bank transfers.
Our Approach to Create the Building Blocks of Innovation
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- 1
- 2Define
User Journey Mapping
Site Map
Information Architecture
- 3Ideate
User Story
Moodboard
Possible Pain Points
- 4Design
Wireframe
Mock-up
Prototype
- 5Develop
Frontend
Backend
Database
- 6Testing
Functional Testing
Usability Testing
Security Testing
- 7Delivery
App Publishing
Feedback Management
Maintenance
Value Addition
The solution benefited the investors and businesses in the following ways
A comprehensive stock market platform enhanced user engagement, portfolio management, and community interaction.
By incorporating stocks from top exchanges and providing detailed stock information, users are equipped with the tools needed for informed investment decisions.
The portfolio management tools, including auto-pilot functionality, empower users to manage their investments effectively
Public competitions and the ability to view others' portfolios foster a sense of community and collaboration.
Admin-driven competitions add excitement and gamification to the platform, further enhancing user engagement.
The utilisation of 'e-d' currency for transactions ensures seamless and secure payments.
Options for buying and withdrawing amounts through PayPal and bank transfers provided users with flexibility and convenience.
92%Boost in investment decisions
73%Increase in user engagement
68%Increase in investor collaboration
61%Improvement in overall customer experience
Technology Stack
- Laravel
- MySQL
By building this new app for Eddbee Shares ENCODEDOTS built a user-friendly, comprehensive, and interactive platform for stock market participation and portfolio management.
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What our clients says about us?
ENCODEDOTS' comprehensive approach and commitment to excellence distinguish them from other service providers. We are highly satisfied with their performance and deliverables. Their dedication to continuous improvement ensures they consistently meet our evolving needs.
Milenko
Founder
