Market Research
Competitor Analysis
User Persona
HorseLink, a comprehensive platform dedicated to the equine community, aimed to overcome the obstacles of manual record-keeping and enhance connectivity among its members. This case study highlights the transformative solutions implemented to revolutionize equine management.
Horse owners were bogged down by cumbersome, error-prone manual processes for documenting equine information.
There was no centralized platform to facilitate interaction and networking within the equine community, limiting opportunities for collaboration and growth.
Enabling users to create detailed profiles, enhancing their ability to connect and share expertise within the community.
A robust system to input and store critical horse details, streamlining management and accessibility.
Diverse plans tailored to various user needs, from hobbyists to professional breeders, enhancing engagement and value.
Personalization options for profiles, allowing users to control privacy and presentation of information.
Utilization of NFC stickers for quick access to horse profiles at events, simplifying information exchange.
The new platform offers a seamless and intuitive user interface allowing easy engagement and interactions.
Our end-to-end process covering every point between conceptualization and final delivery in a product-building pipeline empowers innovation.
Market Research
Competitor Analysis
User Persona
User Journey Mapping
Site Map
Information Architecture
User Story
Moodboard
Possible Pain Points
Wireframe
Mock-up
Prototype
Frontend
Backend
Database
Functional Testing
Usability Testing
Security Testing
App Publishing
Feedback Management
Maintenance
The centralized database significantly reduced errors and streamlined management tasks, saving time and enhancing accuracy.
The new platform through efficient resource management and quick turnaround time also helped reducing maintenance cost.
The platform became a hub for networking, allowing users to connect, share insights, and collaborate, thereby strengthening the community.
Integration of a marketplace where users could showcase and sell equine-related products, expanding business opportunities within the platform.
Our partnership with ENCODEDOTS has been truly transformative. Thanks to their innovative solutions, we've seen remarkable improvements in our horse management processes. The enhanced connectivity within the equine community has opened up exciting collaboration opportunities, and the seamless integration of NFC technology has revolutionized our interactions. We couldn't be more pleased with the outcomes.